Verizon: Bandwidth Hogs Are A Tech Issue, Not A Legal Or Business Model Problem
Date : 03 14 2008 Category : Business
Techdirt
While AT&T has been siding with Hollywood in saying that file sharing is bad (so bad!) and that it needs to filter file sharing to deal with it, Verizon very clearly stated a few months ago that it didn't think that was appropriate. However, now it appears that Verizon has gone even further, in working with a P2P software maker to improve the efficiency of P2P to make it less of a bandwidth hog.
Now, there are a few points worth making on this announcement. First, part of it is clearly just hyping up one startup that is offering a "legal" P2P file sharing offering. Second, part of this is Verizon using the opportunity to tweak AT&T and make itself look much more consumer friendly (something that doesn't often happen with Verizon, to be honest). Third, this hardly means (as some have been suggesting) that Verizon is "file sharing friendly." It only works with the one app that worked on this test with Verizon. However, what it does show is that Verizon recognizes that "bandwidth hogs" really are a technology issue that can be dealt with via technology solutions on the backend, rather than legal or business model methods that make life worse for consumers. That, alone, is a lesson that hopefully other companies in the space (and politicians) will learn.
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Now, there are a few points worth making on this announcement. First, part of it is clearly just hyping up one startup that is offering a "legal" P2P file sharing offering. Second, part of this is Verizon using the opportunity to tweak AT&T and make itself look much more consumer friendly (something that doesn't often happen with Verizon, to be honest). Third, this hardly means (as some have been suggesting) that Verizon is "file sharing friendly." It only works with the one app that worked on this test with Verizon. However, what it does show is that Verizon recognizes that "bandwidth hogs" really are a technology issue that can be dealt with via technology solutions on the backend, rather than legal or business model methods that make life worse for consumers. That, alone, is a lesson that hopefully other companies in the space (and politicians) will learn.
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